Yes, a business can certainly survive without SEO, but it might not thrive as effectively. SEO, or Search Engine Optimization, increases online visibility for businesses, aiding in customer acquisition and brand awareness. However, businesses can also utilize other strategies such as traditional advertising, networking, and social media marketing. These methods, while they may not have the broad reach of efficient SEO strategies, can still cultivate successful businesses. It’s important to remember that while SEO offers significant benefits, it’s just one piece of the broader marketing puzzle. Strong products or services, customer service, and effective sales strategies are also key ingredients in a successful business.