For new businesses in the USA, the best citation platforms are those that offer strong visibility, trust, and local SEO value. Start with the core directories that every business should be listed on: Google Business Profile, Yelp, Bing Places, Apple Maps, and Facebook. These platforms are essential for establishing an online presence and helping customers find your business. Next, add your business to reputable national directories like Yellow Pages, Foursquare, Manta, Hotfrog, ChamberofCommerce.com, and Better Business Bureau (BBB). These sites help build trust and authority, especially for newer businesses trying to gain traction. It’s also beneficial to list on industry-specific directories that match your niche, as well as local directories tied to your city or state. Consistency is key—make sure your business’s Name, Address, and Phone number (NAP) are identical across all platforms.
